Upshot

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Upshot is a subsidiary of EMAK Worldwide, the global parent company of a family of marketing services agencies that provides clients with integrated marketing solutions, The company is headquartered in Los Angeles with offices in Chicago, New York, Germany, London, Paris, the Netherlands, Hong Kong and Shanghai, China. The major disciplines covered by its agencies are strategic planning and research, entertainment marketing, family products marketing, the design and manufacture of custom promotional products, promotions, event marketing, collaborative marketing, retail and environmental design, and consumer products licensing, manufacturing and logistics. Upshot is a marketing agency focused on understanding and changing the behaviors of people. The company s programs are often a blend of its core competencies, such as promotion, event, collaborative marketing, retail and environmental design and advertising. Upshot has applied its approach to marketing to clients in a number of industries that include apparel, automotive, beer, candy, consumer packaged goods, financial services, pharmaceuticals, soft drinks, spirits, telecommunications and time shares. Headquartered in Chicago, Upshot is a publicly owned company that employs nearly 75 people.